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The Great Escape: How to Break Free from the Clutches of Google Penalties As we enter the year 2023, search engine optimisation (SEO) remains an
Boost your online presence and watch your client base grow through our digital marketing for financial services.
Any business in the financial services sector will benefit hugely when investing in a digital marketing campaign, from financial advisors through to funding specialists. The complex list of services in the industry can reach clients beyond existing customers through effective marketing strategies, whilst being able to showcase financial products and services to specific target audiences. Most financial institutions go round in circles asking themselves the burning question, will it work? However, at Audeo, we have huge success stories marketing for financial service companies, and have seen a massive rise in profit through our blend of data driven lead generation, SEO, and content marketing.
Meetings booked with potential clients and decision makers to boost client base.
Rise in website traffic from optimising your website with use of various influencing SEO factors.
Increased inbound enquiries generated from content marketing and social media.
Clear ROI from your marketing spend. You will see the results and steady long term rise in business.
Audeo offers a variety of digital marketing techniques for financial services. View all of our services here.
SEO is at the forefront of our digital marketing for financial services. SEO (search engine optimisation) involves incorporating multiple on and off-page elements that will have an impact on how highly your web pages rank in search engines. When starting your marketing plan, we can discuss your target market and what services or products your business is offering. This will allow us to start our research into exactly what your perfect client is searching for, the volume of searches each month, and how difficult it will be to rank for these terms. With you, we can then decide which specific keywords you want to target and start optimising your website for these searches. The keywords can then help drive copy, service pages, and blog posts. Getting your website found easily on Google is vital to the growth of your financial business, and we can help by not only focusing on keywords, but also link building, page content creation, and data analysis.
Our digital marketing team builds stunning websites that are fully aligned with SEO best practices. As you are offering financial services, you need an instant connection of trust between you and your visitors. If you have a website that does not look professional, is cluttered and has no obvious direction then people will not want to put their financial needs in your hands. At Audeo, we will be able to design you a website that will communicate your ethos across whilst engaging with your target audience, follow brand guidelines with a beautiful layout, and use clear CTAs to create a great user experience. Obtaining good customer experience stories is also essential, as adding a section for testimonials will help visitors build trust with the services you are offering. We will also optimise your website for mobile devices so that you are accessible across both desktop and mobile: measured by Google to increase your rankings.
Every business needs a content marketing plan. Through this, you can boost brand awareness, build loyal relationships with clients, and become recognisable in the finance sector. When sharing insightful content, you become valued as a business. People will want to address a company that is offering them something your competitors may not be. It will also have your financial firm positioned as a professional, with expert knowledge that you are willing to share with people across your website and social media platforms. At Audeo, we are able to design eye catching graphics and videos to share, along with engaging pieces written for blog posts or email newsletters to connect with your audience through multiple styles.
We understand exactly what goes into creating a successful lead generation campaign. Each campaign we implement will be aligned with your goals as a business, making sure the strategy combines the most effective marketing tools and techniques so that you are talking to people who are genuinely interested in what you have to offer. No more wasting time for your team, leave the leads up to us and you will have enquiries flying in.
If you are looking for instant results, PPC could be your answer. Our team of PPC experts can have your financial services placed in front of your ideal customer by utilising keyword research and multiple channels. The PPC services we offer for financial services include search ads, display advertising, retargeting, social media, and video marketing.
We created a new, customised website for Collect & Recycle that was built with SEO in mind from the start. We got them ranking on page 1 of Google for multiple important keywords in the waste and recycling sector and also implemented a highly targeted PPC campaign which greatly increased their website enquiries.
Our work with UK leading music services company Famous includes creating eye-catching content in order to increase brand awareness and sales. This includes social media graphics, video and SEO optimised blogs that provide value to their customers and increase website traffic.
We created a killer 360 marketing strategy for Veritas Noble which included developing a stunning, functional website, SEO, social media, explainer videos and an extremely successful lead generation campaign. We used our lead magic platform to reach out to business decision-makers and achieved over £500k of sales in their first year.
We implemented a full-service marketing strategy that included a new website, content creation and a bespoke SEO strategy that has continued to grow over the years with Plastic Expert now averaging over 4500 organic visitors every month through their website.
One of our relevant case studies includes Veritas Noble. This funding company invested in us to take on their website design, SEO, and lead generation. We implemented a killer strategy resulting in 35 highly qualified leads generated each month, leading to over £500,000 of contracted new business for the finance business. This became possible through the fully optimised SEO driven website we built, highly personalised lead generation campaigns with tailored copy and clear CTAs, and content marketing across their website and social media platforms. Whilst not only receiving huge success from the lead generation campaign, the website traffic also saw an increase of upto 356% that ultimately led to a great number of long term clients that are still on the rise.
Investing in digital marketing for financial services can be the difference between your business becoming recognised as an expert in your industry, to being lost in a sea of competition. With Audeo, we can help your financial business flourish through cost-effective strategies that will allow your target audience to find you company easily. Digital marketing not only will increase your profits quickly, but also grow a real brand that connects with people beyond the sale. You will improve relationships, strengthen your position, and build a business that can become peoples go-to for financial services. If you are interested in getting in touch with our digital marketing agency, email hello@weareaudeo.com to chat with one of our friendly team about our services.
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